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Bianchi and Ferrari to collaborate on new bike range

Bianchi racing frame
Joe Robinson
25 Jul 2017

The two iconic Italian brands to produce range of road, mountain and e-bikes.

This project between two of Italy's most revered brands will see Bianchi manufacture a Bianchi for Scuderia Ferrari road bike range. 

Certain to carry a pretty price tag, both Bianchi and Ferrari will provide teams from their respective Research & Development Departments to develop models within the project. 

Both brands certainly hold a racing pedigree in their respective fields. Bianchi have provided Tour de France and Giro d'Italia winning bikes for the likes of Fausto Coppi and Marco Pantani whilst Ferrari have led the likes of Niki Lauda and Michael Schumacher to multiple Formula 1 titles. 

With this being said, both have struggled to produce success in their respective sports as of late. Bianchi have not taken a Grand Tour victory since Pantani's Giro-Tour double in 1998 whilst Ferrari last won the F1 championship in 2007 with Kimi Raikkonen.

This will not be Ferrari's first experience of collaborating with a Italian bike manafacturer, as they produced the V1-r aero road bike with Colnago back in 2014.

This followed a wider trend of bike and car manufacturer collaborations. In 2013 Lamborghini launched a €25,000 BMC for its 50 year anniversary whilst McLaren have been working with Specialized since 2010. 

Bianchi for Scuderia Ferrari aim to present their high-end range of bikes to the public at this year's Eurobike show in Germany in August.

Chairman and owner of Bianchi Salvatore Grimaldi proudly announed the project stating 'We strongly desired this collaboration with Ferrari. Working together will allow us to develop new products shaped by the mix of top-class knowledge and expertise from the two parts, creating successful and innovative models just like Bianchi and Ferrari have always done'

Grimaldi further stressed whilst there is no time limit on this partnership, he expects it to last a few years with an expansion into mountain, city, children and E-bikes possible. 

 

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