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eBay treasure: A Supermercati Brianzoli–Chateau d'Ax vintage jacket

It's now cool to wear you retro cycling gear down to the shops

Joe Robinson
20 Jun 2019

I spent some time in Brighton recently. It's really nice down there. Something to do with the sea breeze and how everyone's really liberal. Walking around North Laine - a particularly chic area lined with vintage shops selling reclaimed Levi jeans and cafes selling vegan, gluten-free, superfood brownies - my eyes were drawn to it like a cocker spaniel chasing a piece of silver paper in the wind.

Outside one of those quirky cafes, sipping down a warm soya milk, caffeine-free coconut latte were a man and a woman. The man was sitting, legs crossed, nonchalantly taking drags from his menthol cigarette probably talking Neitzche.

On his feet were a pair of battered Dr Marten's boots, on his legs some acid wash light blue Levis - cropped at the bottom to show his ankles, and on his top what had caught my eye in the first place.

In pristine condition, a Skil-Reydel/Sem-Mavic cycling jacket. Just like what King Kelly would have worn back in the mid-1980s.

The red stripes dissecting the body were still as vivid as blood while the white was glimmering like a 1980s questionable Daz advert. The four logos on the chest were still as vivid as the day it was stitched.

I'd bet a pound note on that menthol-smoking hipster not having a clue at the history he wore on his shoulders. Of Kelly winning that muddy Roubaix, Paris-Nice, Basque County and Liege-Bastogne-Liege in those colours.

He just wore it because it looked cool and it was at that moment, I realised, wearing weird cycling kit from yesteryear is also cool.

So why wouldn't you buy this vintage Chateau d'Ax-Supermercardo Brianzoli cycling jacket from eBay for £140?

That's practically a steal considering the Francesco Moser-induced memories it will bring you as you jaunt around the local town centre. The skinsuits, the bikes, the questionably-placed helicopters sitting in front of Laurent Fignon.

After all, any piece of clothing that combines a now-defunct Italian supermarket, a French soft furnishing chain and a triple Paris-Roubaix winner deserves to be proudly worn as you do your weekly big shop down the local Tesco.

The item description states a 44-inch chest - just right for that oversized look - and even promises 1st class postage. Find it here at eBay.

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