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UCI wants your say on how to increase the appeal of road cycling

The survey will even look at how to improve viewing of cycling and controversial topics like team budgets and

George Smith
10 Jul 2019

The Union Cycliste Internationale (UCI) today announced a large-scale consultation with the general public in the hopes of understanding the sport's appeal, what could be improved, and what fans are expecting in the future.

An online survey was made available on Wednesday 10th July, open until Tuesday 16th July, where those interested can provide some opinions on what they’d like to see done to make road cycling more exciting.

It will also explore thoughts on some of the sport’s more controversial topics such as the use of power metres in competition, as well as team size and budgets.

The survey, which can be taken in eight languages (French, English, Spanish, Arab, Russian, Portuguese, German and Italian), gathers basic background information on the participant and their interest in cycling before focussing questions on the effects of dominant teams, how fans view races, and what makes for an exciting race and a favourable rider.

Further questions look deeper into the intricacies of the fan experience, asking what else could be shown during broadcasting to better engage the public, particularly when it comes to live data and statistics.

The results gathered from the survey, along with wider stakeholder engagement, will form the basis for future propositions with a view to their approval by the Professional Cycling Council and the UCI Management Committee in 2020.

The UCI President David Lappartient said 'Developing the appeal of road cycling in a world that is changing is one of the central aims of the UCI’s Agenda 2022. To do this, it is essential to have the opinion not only of cycling’s different stakeholders, but also the wider public, both committed fans and casual spectators,'

'The survey that we are launching today offers everyone the chance to give their opinion and is part of a wider consultation process that will enable the UCI to take steps to modernise road cycling that will meet the expectations of as many people as possible.

'My thanks go to all those who take a few minutes of their time to contribute to the evolution of our sport.'

Participants in the survey will go into a draw to win three nights for two people at the 2019 UCI Road World Championships in Yorkshire, which includes access to the VIP hospitality lounge and a rainbow jersey signed by the 2019 UCI World Champions.

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